William Golden
- Biography
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Early Life
William Golden was born in New York City on April 15, 1911. He was the son of a successful businessman and his mother was a homemaker. He attended the prestigious Horace Mann School in the Bronx and graduated in 1929. After high school, he attended the Pratt Institute in Brooklyn, where he studied graphic design.
Career
William Golden began his career in the advertising industry in the 1930s. He worked for several agencies, including J. Walter Thompson and Benton & Bowles, before joining CBS in 1940. At CBS, he was responsible for creating the iconic "eye" logo, which is still used today. He also designed the network's promotional campaigns and was instrumental in the development of the "CBS Evening News" and "60 Minutes."
In addition to his work at CBS, Golden also designed logos for other companies, including the United Nations, the American Cancer Society, and the American Red Cross. He also designed the logo for the 1964 New York World's Fair.
Later Life
William Golden retired from CBS in 1975 and moved to California. He continued to work as a freelance designer and was a frequent lecturer at universities and design conferences. He was also a member of the American Institute of Graphic Arts and the Art Directors Club of New York.
In 1989, Golden was inducted into the Art Directors Hall of Fame. He died in Los Angeles in 1999 at the age of 88.
Legacy
William Golden is remembered as one of the most influential graphic designers of the 20th century. His iconic "eye" logo is still used by CBS today, and his work has been featured in numerous books and exhibitions. He was also a mentor to many young designers, and his influence can be seen in the work of many contemporary graphic designers.
Date modified: Apr 3, 2023We seek for an accuracy and correctness in our content. In case you spot any mistake, please contact us
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