• Biography

Frank Stanton was an American broadcasting executive who served as the president of CBS from 1946 to 1971. He was a pioneer in the development of television and radio programming, and was instrumental in the growth of the CBS network.

Early Life

Frank Stanton was born on March 20, 1908 in Muskegon, Michigan. He was the son of Frank Cooper Stanton and his wife, the former Lillian Maynard. He attended Ohio Wesleyan University, where he earned a bachelor's degree in 1930. After graduating, he went on to earn a master's degree in psychology from Ohio State University in 1931.

Career

Stanton began his career in broadcasting in 1932, when he joined the advertising agency of Batten, Barton, Durstine & Osborn. He was soon promoted to the position of director of research, and in 1935 he was appointed vice president of the agency. In 1939, he joined CBS as vice president of research.

At CBS, Stanton was responsible for developing the network's programming and advertising strategies. He was also instrumental in the development of television programming, and was responsible for the launch of the first regularly scheduled television broadcasts in 1941.

In 1946, Stanton was appointed president of CBS, a position he held until 1971. During his tenure, he oversaw the growth of the network, and was responsible for the development of many of its most popular programs, including I Love Lucy, The Ed Sullivan Show, and The Beverly Hillbillies. He also oversaw the expansion of the network's news division, and was responsible for the launch of the CBS Evening News in 1948.

Legacy

Stanton was a pioneer in the development of television and radio programming, and was instrumental in the growth of the CBS network. He was also a leader in the development of public service programming, and was responsible for the launch of the CBS News documentary series, CBS Reports.

Stanton was awarded numerous honors during his career, including the National Medal of Arts in 1985 and the Presidential Medal of Freedom in 1987. He was also inducted into the Television Hall of Fame in 1984.

Stanton died on December 24, 2006 at the age of 98. He was remembered as a visionary in the broadcasting industry, and his legacy continues to be felt today.

Date modified: Apr 3, 2023
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